We offer multiple hosting packages:  Basic websites, content management platforms, comprehensive functionality including database integration or e-commerce websites with shopping carts.  All of these packages may vary based upon size and traffic requirements.  All websites are backed up daily.

Our hosting is energy efficient web hosting servers:  Our web hosting servers use platinum-rated, fully-redundant power supplies.  That means the most energy efficient, highest quality and most reliable server technology to our customers.  Our newest web hosting servers occupy only one quarter of the space that most standard, rack-mounted servers occupy, and they generate significantly less heat.

State of the Art Network Hosting:  Our network connectivity is maintained through multiple GigE connections utilizing five diverse connectivity providers.  These five backbone providers ensure that your website will always load quickly and give your visitors the fast and smooth experience they demand.  Industry-leading routing and switching hardware from Juniper Networks keep your data flowing quickly and efficiently on our fully switched, collision-free, congestion-free network.  The multi-redundant network helps prevent outages or slow-downs.

Uptime and Reliability:  Our network is monitored and maintained 24 hours a day, every day of the year.  Our server and network uptime is well in excess of 99.9%.  Your data is backed up daily to ensure full recovery in the event of a disaster.  All of our power is delivered through two redundant 1000 kVA Liebert Uninterruptible Power Systems.  The entire facility is protected by multi-stage security, FM-200 fire suppression systems, Powerware battery backup systems, and two factory-new redundant Liebert 1.5 megawatt Detroit Diesel generators that can run indefinitely.  Your data is always safe with us.

Security:  Datacenter access is restricted to authorized personnel only. The facility is staffed around the clock and video surveillance covers all critical areas including entrances. Our hosting networks keep your data safe with a combination of multi-layer physical security and comprehensive network security. Only authorized personnel are permitted to access the datacenter facility. All restricted areas are protected by video surveillance as well as on-site personnel, 24 hours a day, every day of the year.

Redundant Systems:  Our Networks keep your Web site online utilizing redundant network systems.  Our diversely connected network ensures that your Web site will be available on demand regardless of most network problems or circuit failures.  Your data is protected by multi-stage security, fire suppression systems, on-site and off-site data backup systems, and redundant 1.5 megawatt Detroit Diesel generators that can keep your Web site up and running indefinitely.  Our systems are designed to always stay online.

“Electronic Commerce” (aka “e-Commerce”) is the business of buying and selling products and/or services by way of the Internet.  Mostly thought of as a shopping cart online, however, this capability can include single payments for purchasing event tickets, service payments, donations to a not-for-profit organization, deposits for such items as training classes, special events, and/or contributions.  The ABT team configures your site to accept and secure credit cards, PayPal, and Google checkout.  Our E-business training dates back to 2002 with formal e-Commerce certification in 2010.  To begin your project, we will provide you with an e-Commerce planning guide.

In building e-Commerce websites that “Work for You”, we know how and why they work, because we are experienced, trained and certified in e-Commerce.  From product planning, positioning, and bundling to shipping and retrieving orders, once your website has been built and launched by the ABT team, you will have been thoroughly trained in maintaining your own shopping cart.  Yes, you heard correctly!  We include training for you upon the completion of the development of your e-Commerce website.  We will show you how to: add and delete products from your shopping cart, set inventory levels, set and/or change prices, add and/or change photos, as well as how to add and change descriptions of your products.

Another vital element to your business growth is our service provides a customized check-out system that includes shipping utilizing various vendors like the United States Postal Service, FedEx as well as UPS.  Packing and shipping labels, alternative product offerings, coupons and discounts will also be options.  You will be able to view and print invoices along with packing slips. Plus, we can automate your inventory synchronization between your website orders and your back office QuickBooks.  We are a “one-stop shop” for e-Commerce!

We refer to this as the verbiage on your website.  Your message and how is portrays the image and representation of the website.  ABT Websites provides three levels of website Content Development:

1. Content completely written by the client. We will review for spelling and grammar errors only and publish to the website, “as is”.

2. Review and provide feedback to client on content provided. This is used in cases where a client has some content and prefers a professional writer to review for final editing before posting to the website.

3. This level of content development is created entirely by professional writers. (Copywriters).  This process includes interviewing and researching the company representative and any existing collateral

Content Management System (CMS) is a feature to provide self-maintenance and secure logins of a website. When we look to a CMS, we look to the capability to self-maintain a website. Meaning that the website owner can login and update their own website without needing to know html.

For the more advanced functionality, such as a secure login to store and retrieve data, we integrate a database. Both are CMS systems, with different behaviors.

Both have the ability for the website owner to be able to self-maintain their data, from content to pictures. Self-maintenance includes adding and changing content, deleting, adding and updating.

Our e-Commerce solutions provide the ability for the website owner to be able to self-maintain their content from products to prices and inventory levels, including the ability to add products. Our e-Commerce solutions integrate a database

A project manager is assigned to each project development. Their responsibility includes:

• Facilitating team and client communication and collaboration

• Assessing key project milestone points

• Assigning tasks to designers, developers and other project team members

• Monitoring deliverables and deadlines

• Monitoring the project budget

• Managing changes to the project scope and deliverables

• Providing frequent project updates

Our project team will evaluate your current branding, your competitors’ websites and your target user base while formulating his or her design recommendations.  We’ll also send you the finalized Project Plan for your approval.  This document will review and reconfirm the scope of this project and the development phases if chosen.  It will further explain the sitemap, page layout, design, color and stylistic choices that our Designer recommends for your website.  You will have a chance to review and provide feedback on this document before we proceed with your design.

This is just one means of helping rank a website in search engine results.  There is on-site optimization and off-site optimization.  Some means of off-site optimization is provided through the use of social media marketing.  We at ABT Websites try to 1st get your website ranking from “organic” efforts.  Organic optimization is getting results without paying any search engine.  PPC (Pay Per Click) SEO is what the name says; words are “paid” to be clicked.

When an ABT client needs improved search engine results, our 1st step is to analyze the desired keywords and competition.  Until we know what words and phrases are the most relevant to your business we cannot set out a campaign to help your ranking.  If you do not know your destination, how will you know if you’ve reached it?

After we complete the 1st step we review the analysis report together with our clients and create a campaign. Together we agree on a plan of action.

Marketing has moved dramatically away from traditional marketing programs.  Traditional marketing has been referred to as direct mail, newspapers, magazines, radio and television.  The move away from these traditional marketing programs began changing over 5 years ago.  Statistics clearly state that readership of print media has reduced drastically.  The internet and Online Marketing is the wave of the future

Online Internet based marketing reaches a much larger audience faster.  Numerous methods are available using an Internet based strategy to pinpoint your target audience.  Vertical marketing can be achieved by industry, demographics and sociographics.

We recommend a professionally built website, Social Media integration, blogs, online networking and email campaigns.

Online Marketing is also referred to as E marketing and Internet based Marketing.

We at ABT Websites feel strongly that a Social Media Strategy is imperative to obtain the best business conversion rate for your audience.  We can pursue all the SEO strategies possible, however, SEO alone is not effective in today’s market.  If phone book, newspaper and magazine advertising are less and less effective, then an online strategy is necessary.

We need to utilize Social Media. A Social Media Strategy is a consistent and ongoing strategy.

The days of traditional marketing are gone.

Clips from Wikipedia: Some of the properties that help describe the differences between social media and industrial media are:

1. Reach

2. Accessibility

3. Usability

4. Immediacy

5. Permanence